Online Marketing Analyst - Intern
Stage / Tirocini Milan (Metropolitan City of Milan) Marketing
Descrizione dell'offerta
DESCRIPTION
Amazon is looking for a smart, pro-active and customer oriented individual to support the development of new categories such as Beauty/Personal Care/Grocery for a 6 months Internship. The position is based in Milan (Italy) offices.
You will play a significant role creating a best-in-class customer experience. You will manage the day-to-day marketing activities and will be part of key initiatives within site structure design, navigation experience, catalog quality and selection enhancement, performance analysis and segmentation.
Key responsibilities include:
Content management activities to enhance selection and support informed purchase decisions:
* Web Store layout: Create and update category.
* Detailed product description: Combine original and external content to create complete pages relevant for customers.
Projects to improve Customer Experience and Marketing Performance
* Navigation and search experience: Browse/search experience projects.
* Marketing Analytics: User experience and campaign performance metrics.
Promotional activities in coordination with Marketing Managers of leading brands to target each audience with the right product at best price
* Product releases: Optimize time-to-market and awareness for new product launches.
* Promotions: Program, execute and monitor display promotions.
* Email marketing: Schedule and monitor segmented email campaigns for your category.
Candidate profile:
The ideal candidate will be innovative and team oriented, have a desire to participate in change and appreciate a dynamic environment with rapidly changing priorities. Excel mastery is a must. Previous experience in online marketing and in database management tools (Access, SQL) will be an advantage.
We are looking for a very analytical, data driven and detail oriented native level Italian speaker, with great sense of ownership, willingness to learn fast and with great enthusiasm for e-commerce. You will also require strong planning skills for arranging marketing plans with vendors and for handling multiple projects at once.
Profilo richiesto
BASIC QUALIFICATIONS
· University Degree in Engineering, Mathematics, Economics or Business Administration.
· Extremely analytical and passionate about e-commerce
· Ability to learn fast and successfully manage multiple projects at one time
· Excellent written and oral communication skills in Italian and English
· Advanced Microsoft Excel skills