Giuseppe Cuccia

Sales & Business Development

31 ans • Milan


Graduate in Public administration and Business development (University of Messina, March 2011) with a specialization in Public and Business Communication (University of Milan, July 2013) and Marketing Management at Bocconi University (April 2015).


SALES MANAGEMENTProject ManagementBrand ManagementData AnalysisMarketingCommunication


Sales & Business Development

- MaintenantGestion de projet / ProduitDevelop and execute a sales strategy to achieve company growth and sales objectives. Identify opportunities within and without the current business model to optimize brand's revenue growth. Budget Management. Establ ish and maintain an excel lent working relationship with Hotel Chains and internal Food & Beverage Teams. Identify and win new business l ike bar catering and school academy. Recruitment and staff selection.

Junior Corporate & Private Sales Manager

Results: strong growth in 2015, +20% in C&PS; +24% turnover growing, enlarged the customer base: +81% Private customers / +10% Corporate customers. Excel lent results in Q1 2016: + 56% in C&PS channel . Develop and execute a strategy for BtoB and BtoC sales development. Scouting new BtoB and BtoC (HNWI target) cl ients around the Ital ian market. Create an annual budget plan, forecasting volumes, revenues, investment and profit contribution by brand and manage discount/FTT/A&P in l ine with budget. Responsible for the negotiation process with a focus on sel l ing the very highest value products, particularly rare bottles and exclusive editions. Create and host sel l ing events (e.g. tastings, dinners, brand experiences). E-Commerce Project Manager (from Feb 15 to Apr 15), I managed prices and promotions for the implementation and development of the Ital ian direct to consumer E-Commerce platform for the whole brand portfol io.

Marketing and Communication Assistant

Management of agency portfolio; CRM tools; digital marketing; sales forecast; data analysis.


Université Commerciale Luigi Bocconi

2014 - 2015 Master universitario di primo livello Metropolitan City of Milan (Metropolitan City of Milan)MarketingBrand e Product Management, Retailing, Trade Management, Sales Management, Marketing Communication and PR, Event Management, Social Media Marketing.

Università Statale Di Milano

2011 - 2013 Laurea magistrale Milan (Metropolitan City of Milan)MarketingThesis in Investor Relations entitled: "The strategic importance of communication during the Initial Public Offering of companies: the case of Brunello Cucinelli".

Universita di Messina

2007 - 2011 Laurea Messina (Province of Messina)Gestion de projet / ProduitThesis in Economic policy entitled: “The criminality in Messina: economic effects”.

Liceo Scientifico Archimede Messina

2002 - 2007 Diploma di istruzione secondaria superiore Études / Statistiques / Data

Mes qualités

Esprit d'équipe

Langues parlées

  • Italien

    Langue maternelle

  • Anglais


Mes souhaits

Un jour

I like the challenges and I 'm very motivated to increase my professional ski l ls every day. In the next 5 yrs, I 'd like to become an excellent Manager with high responsibilities and a strong leadership.