Product Manager
12-2007 - OraEnergia / Materiali / Meccanica • Product development from concept to production and launch on the market
• Develop marketing plan to support the products (advertising and promotional initiatives)
• Product pricing (Direct Costing / Full Costing / Activity Based Costing)
• Business plan drafting
• Provide strategic information and work cross functionally with R&D and marketing departments
• Product life-cycle stage monitoring (Introduction, Growth, Maturity, Decline)
• Market trend and competitor analysis
• Monthly sales and cost analysis reporting (Cost of goods sold, Gross margin on sales, Customer performance, etc.)
• Product demos at customers
• Sales force support and training
• Trade show participation
• Side activities:
• Sales
• Project Management
• Procurement
• Budgeting