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Offers “Adidas Group”

Expires soon Adidas Group

Assistant Manager, Franchise

  • Marketing

Job description

Country: Vietnam
Job Function: Sales

State / Province: Vietnam
Position Type: Full time

City / Location: Ho Chi Minh City
Brand: adidas

Relocation: No

Somewhere, in one of our workshops right now, the future is taking shape. We are constantly working to redefine the way clothing and footwear transforms the pitch, court or course. This is what drives us: the feeling of discovery and the urge to innovate. When we create a product that makes our hearts beat faster, we know we’re onto something.

If this sounds inspiring, you might be one of us: Someone who loves to create the present, as well as shape the future. There’s a reason adidas has been at the forefront of defining sport for more than 60 years: We never stand still. Everyday, we work to improve everything we create.

At adidas, interesting, amazing and inspiring aren’t just ideas. They are what we do every single day.

Purpose/ Mission:

To achieve profitable and sustainable market growth within assigned key account(s), while aligning with adidas (target) brand image & strategy. Ensure key account target achievement.


(To be performed in alignment with global and regional guidelines)


· Negotiate and reinforce adidas trade terms
· Monthly sales target achievement
· Actively influence the indent orders of KAs during pre sell-in and sell-in
· Ensure proper execution of all in-store promotions, campaign activation and brand presentation
· Assist implement the Key Account Plans and ensure quarterly reviews are properly set
· Represent the Key Account team internally as an “ambassador” towards all functions and manage all interfaces
· Frequently address Key Account requirements across functions
· Proactively coordinate/ facilitate meetings with other functions and accounts
· Assist in the development of account strategies, formalization by strategic account plans and get sign-off by the director superior
· Sell-in and agree on sell-through support. Formalize specific Account’s Marketing Plans
· Proactively lead the alignment of the sell in/ out process across internal functions for the Key Account team
· Continue to monitor the sell-through and the order back-log as well as reliable and cost efficient supply for the account
· By proactively facilitate meeting with designated operations team and Customer Service
· To conduct and share sell through information from account


· Monitor the progress of assigned accounts KPIs to ensure target achievement
· Monitor & report customers and competitors activities and propose/ initiate/ take actions
· Ensure customer compliance with trade agreements (i.e. trade terms)

Group competencies:

· Communicate with Others
· Manage Relationship and Diversity
· Planning and Organizing
· Analysis and Problem Solving
· Learning & Self Development

Functional competencies:

· Cost center- budget compliance
· DSO of KAs and all other accounts
· Sales and standard margin of KA
· Monthly Sales target
· Sell through target

Professional background/ Experience:

· Functional: Preferably3 years sales, ideally in KA
· Industry: Preferably in apparel/ fashion/ FW or FMCG
· Leadership: With skills but no experience required
· Exposure : Sports, marketing, account marketing


University degree in Business with Marketing and Sales focus


· Outlook: Basic
· Word: Advanced
· Excel: Advanced
· Powerpoint: Advanced

Language skills:

· English: Advanced
· Local Language: Fluent